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Cleanliness Earth Campaign

Cleanliness Earth Campaign in Noida, U.P. on 13th April 2013

In the series of Cleanliness Earth Campaign, under the patronage of Revered Saint Gurmeet Ram Rahim Singh Ji Insan; Dera Sacha Sauda organized a cleanliness campaign in Noida (Gautam Budh Nagar), a district of Uttar Pradesh adjoining the Indian capital on 13th April 2013. More than 3, 00,000 people participated in this campaign from all over India. It was fifth cleanliness drive conducted by Dera Sacha Sauda volunteers in the National Capital Region. Revered Guruji started the campaign by sweeping the broom himself at Shashi Chowk near the Golf Course on Saturday.
Guru Ji Inaugurating Cleanliness Earth Campaign at Noida, U.P.
Dera Sacha Sauda had successfully completed 19 Mega Cleanliness campaigns all across India. Noida was the 20th venue where this drive brought a new wave of awareness to people of this industrial region. The First Earth Cleanse Campaign was flagged off, on 23rd September 2011, from the Raj Ghat when the Dera volunteers cleaned the entire city of Delhi in less than two days. Gurgaon, Faridabad, Rohtak and Narela are the other areas in the NCR where this drive has been conducted successfully.
On 13th April, despite the short notice of merely 13-14 hours, Dera Sacha Sauda members thronged to Noida as if in a giant marriage procession. Never has one seen Noida so sparklingly cleaned within a few hours. From the stench-yards of open drains to dead shrubbery , all vestiges of mosquito and germ food was dug out and lined for disposal.
The locals were amazed as Volunteers from Punjab, Haryana, Rajasthan, Utter Pradesh and Delhi poured in especially for this cleanliness drive. There were some from overseas as senior doctors, engineers and other professionals also rubbed shoulders with farmers and commoners.
DSS Volunteers Ready for Cleanliness Earth Campaign Noida
As Guruji released the balloons to initiate; millions of hands waved in solidarity. As Guruji flagged off the event after sweeping the road , it was a giant machine set in motion , made of millions of men and women acting in unison. This drive concluded with aggregation of hundreds of tons of solid waste. The campaign divided Noida into four different zones. People of every caste, creed, class and vocation ion including highly placed dignitaries joined the campaign.
On the inaugural of cleanliness drives Guruji addressed the media and stressed the importance of cleanliness in every religious and spiritual pursuit. By this society will be freed from maladies , while citing the precipitous drop in Dengue cases in Delhi after the drive.

Volunteers are ready to clean the Yamuna

On a pointed query by a journalist about cleaning up the Yamuna River, Guruji said that the volunteers are ready to clean the Yamuna. Not as a onetime gesture but are ready to maintain it clean forever. Guruji exhorted that not only the Ganga or the Yamuna but Dera Sacha Sauda is ready to keep all rivers and holy places filth free. Guruji said that an estimated 1.5-2.0 million volunteers could be marshaled in case the government gave its nod. Guruji said that there was no other motive ascribable to the Dera as these drives were for a larger common good and the reluctance of the authorities was hard to explain.

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Revered Guru Ji Inaugurating campaign |
Guruji Addressing Media |

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